Graphics for a retail display by our resident illustration master Corey "Thunder" Thompson. Check out more of his work here.
This is a tour of our old building, what we affectionately call "HERENOW West." Stay tuned for a tour of the new space!
It takes a lot of time to bring an online media plan into focus. That's one reason why it's not easy to represent in a few pictures. Nevertheless, here are a few pictures! Included are some conversations on twitter, a couple of microsites and a pair of rich media ad campaigns.
We had an internal competition to create a new staff tee, with the most votes winning. And the people spoke!
Not much beats a video screen to attract attention, whether it's 4 inches high and in your hand or 20 feet wide in the window of your local shoe purveyor. There are many ways to do it well, and we're learning about new ones all the time. This is a recent example we created for a store in California.
We helped this client with logo design, photography, graphics, retail presentation, 3D visualization and final executions.
Birdhouses for WeMake's annual charity fundraiser.
A true design-and-execution team effort, everyone in the office went to town with blank coloring book pages and boxes of crayons, resulting in a wide variety of styles from inside-the-lines refinement to reckless abandon.
The results were blown up to 10X their size to make the backdrop of this shop window in NYC. HERENOW got its color on.
We developed graphics and collateral for an event at the Monterey Bay Aquarium. The elements included banners, team shirts, a photo booth backdrop, recipe cards, animal illustrations and even a branded cedar grill plank.
These are some pages from the combination weekly calendar and cookbook we made as a gift this year.
Click here to download the calendar and get the recipes.
From initial concept sketches to directing photo shoots, we work closely with this client to create consumer education tools that showcase new products in a unique way.
We built a digital model of an existing store and inserted our client's new packaging designs to visualize – without having to build the fixtures or print the packages – how the new product presentation will look in-store.
We spent a day with a very patient group of ranchers in beautiful, windy Eastern Oregon. We learned a lot and made this video.
There's nothing trickier or more fun to design than a logo. It's usually personal for the client, it has to say a lot in very little space and it has to last. Here are a few examples.
From-the-ground-up development of a retail space combining running and training stories for female consumers. Visualized by our 3D team.
Visual exploration for a pop-up recording studio. Designed to feel like D.I.Y. photocopy flyers. Used for various print and electronic applications.
If Iron Man plays ball, this is where he buys his shoes. Multiple tiers of retail display, depending on budget and square footage available. Visualized by our 3D team.
We had a lot of fun developing unique characters for our client's internal employee training app.
We helped fluff up excitement for the hair-growing and money-for-charity-raising hijinks of Movember.
A window designed and executed for a store on 33rd St. in NYC. Cardboard cutout shoes back-lit with neon. These images show the evolution of the idea, from 2D drawings to a 3D model to photographs of the final result.
We don't just build things out of the blue. Here's a glimpse of the process of developing a pair of product presentation fixtures.
This is a small sample of recent illustration work. We have a lot of talent in-house plus a lot of friends; whatever kind of illustration you need, we can probably help.
We spend a lot of time at our whiteboards and our desks drawing out ideas as fast as we can. Sometimes the greatest project starts with a doodle. For more, check out Art Direction Drawings.
WIndow and retail presentations for the launch of a basketball shoe. Visualized by our 3D team.
We built this model of a full store to give our client an accurate sense of space, scale, color and product assortment. Then we made a video of flying through it while it assembles Transformers-style. Visualized by our 3D team.
Design, execution and installation of windows, pedestals and lightboxes for this footwear launch.